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[HCDX] India: BBC on Tomato FM in Kolhapur and later in Sangli
BBC on Tomato FM in Kolhapur and later in Sangli
An exciting new partnership with Maharashtra?s 94.3
Tomato FM means BBC programming specially tailored for
India?s FM market is now available to listeners in
Kolhapur and will shortly be available to Tomato FM
listeners in Sangli.
Every half-hour, from 8.00 to 20.00, audiences of 94.3
Tomato FM can tune in the BBC?s infotainment updates,
BBC Ek Minute. This takes listeners inside the world
of sports and entertainment. Additionally, every
Sunday, listeners can enjoy the BBC?s popular weekly
chat show, BBC Ek Mulaqat, presented by the BBC India
Editor, Sanjeev Srivastava. This show profiles
India?s prominent people from the worlds of media,
films, sports, business, arts and politics, showing
'the other side' of celebrities' lives and playing
their favourite songs.
The deal adds Tomato FM to an ever-expanding list of
BBC partner FM stations in India ? Radio One in Delhi,
Chennai and Mumbai, Radio Choklate in Bhubanswar and
Cuttack, and Radio Tarang in Hissar.
Naval Toshniwal, CEO of 94.3 Tomato FM, said: ?This
alliance is a major boost in our station?s efforts to
offer quality content and entertainment to its
listeners.?
India Business Development Manager BBC World Service,
Vineeta Dwivedi, added: ?Radio Tomato has excellent
local content, and we are delighted they are adding
some of the BBC?s most successful programmes to their
exciting schedule. This will ensure the very best
programming reaches audiences in Kolhapur and, later,
in Sangli. I look forward to working with our friends
at Radio Tomato to extend this relationship.?
Ends
For more information please contact: Lala Najafova,
International Publicist, BBC World Service
+44(0)207 557 2944; lala.najafova@xxxxxxxxx
Notes to Editors
The BBC?s special output for India?s FM market
includes infotainment updates, BBC Ek Minute, and the
Sunday chat show, Ek Mulaqat, available via partner
stations ? Radio One in Delhi, Chennail and Mumbai,
Radio Choklate in Bhubanswar and Cuttack, Radio Tarang
in Hissar and Radio Tomato in Kolhapur.
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