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[HCDX] BBC Brasil celebrates 70 years of broadcasting with four special debates



BBC Brasil celebrates 70 years of broadcasting with
four special debates 

BBC Brasil celebrates its 70th anniversary by hosting
four special debates in the cities of Brasília and São
Paulo starting Wednesday 12 March.  

Head of BBC Brasil, Rogério Simões, says:  ?BBC Brasil
is 70, and I am very proud of how far we have come
since 1938.  Our aim has always been to help our
audience understand the relevant issues behind the
news and their consequences.  In turn our audiences
keep telling us that they see us as fresh, innovative
and reliable broadcasters, connected to the world and
with these debates we aim to prove these credentials
once again.  Our online operations go from strength to
strength and in January 2008 we received 4.2 million
visitors to bbcbrasil.com and from content on our
Brazilian partner websites.  We are also reaching new
audiences with video on Bandeirantes TV and our radio
output has a loyal listenership.  We invite all our
radio, online and TV audiences to engage with the
debates.?

The BBC Brasil debates will discuss the following
subjects: 

The Giant Neighbour: Brazil and South America ? 9.30am
to 12.30pm (Brazil time) on Wednesday 12 March 
Speakers: Rogério Simões, Head of BBC Brasil; Jonathan
Wheatley, Correspondent, Financial Times; Carlos
Chirinos, Venezuela Correspondent, the BBC?s Spanish
American service, BBC Mundo; Fernan Saguier,
Columnist, La Nación; Professor Ricardo Seitenfus,
Specialist in Mercosur trade agreement

Journalism in the 21st Century: Objectivity and
Subjectivity - 2.00pm to 4.30pm on Wednesday 12 March 
Speakers:  Gary Duffy, the BBC?s São Paulo
Correspondent; Mariza Tavares, Executive Director, CBN
Radio Network 

Freedom of speech: Limits of Journalism in the 21st
Century - 10.30am to 12.30pm on Thursday 13 March
Speakers:  Sara Beck, Editor, Free to Speak season of
programmes marking the 75th anniversary of BBC World
Service; Helena Chagas, Journalism Director, TV
Brasil; Lucia Newman, Correspondent, Al-Jazeera; Mario
Magalhães, Ombudsman, Folha de S. Paulo

  

The New Journalism: Convergence and Interactivity ?
2.00pm to 4.30pm on Thursday, 13 March 
Speakers: Pete Clifton, Head of Multimedia Editorial
Development, BBC; Andrea Fornes, Executive Producer,
MSN Brasil; Antonio Prada, Content Director, Terra;
Marcia Menezes, Journalism Director, G1

A detailed information about the debates and a
registration form is available online at the website
bbcbrasil.com 

Background information 

BBC Brasil entered the world of international news on
14 March 1938 with the words: ?... Mister Hitler
entered Vienna last night, amid formidable enthusiasm.
Standing up, inside his open car, he repeatedly
answered, with Nazi greetings, to the crowd's
cheering.?  The voice belonged to presenter Manuel
Braune, who would be known to millions of radio
listeners as "Aimberê?.  

BBC Brasil was part of the BBC Empire Service which
began in 1932 as a shortwave service first
broadcasting in English to the outposts of the British
Empire.  Initially, the BBC Brazilian service was part
of the Latin American service, and its programmes were
reproductions of the programmes broadcast in English.
Back then, half a dozen Latin American journalists
made programmes for the whole of Latin America and
news in Spanish.  During the Second World War, the
Latin American service was divided into two parts: one
broadcasting to Brazil and the other ? to Latin
America?s Spanish-speaking countries.

Today BBC Brasil has restructured itself around its
online offer, with focus on video content and
interactivity.  It has around 30 staff based in the UK
and Brazil.  The London- based team is supported by a
global network of BBC correspondents and journalists
in key cities across the world.  BBC Brasil?s São
Paulo-based bureau ? the largest news bureau in Brazil
? houses a major part of the service?s editorial staff
which contributes to the news content and features on
air and online. 

BBC Brasil has maintained an unparalleled respect and
credibility as a source of accurate and balanced
information and analysis for Portuguese-speaking
audiences throughout the world.   Its timely coverage
of national and global events includes award-winning
programmes such as Children at Work which received the
Great Prize Prêmio Ayrton Senna of Journalism, Radio
category, in 2004.  

BBC Brasil?s radio programmes can be heard in seven
daily news bulletins via partner stations CBN and
Globo networks and on partner television station
Bandeirantes TV while a network of BBC correspondents
across the world provide content for its popular 24x7
website, bbcbrasil.com.  Launched in 1999, the website
offers up-to-the minute news and information, features
and analysis on the region and the rest of the world,
in text, audio and video.  Its interactive offer
includes major debates, forums, blogs, votes etc.

For further information, please contact: 

Linhas&Laudas Comunicação 
www.linhaselaudas.com.br 
Telephone: 55 11 3801.1277 

Christine George 
BBC World Service 
Telephone: +44(0) 207557 1142 




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